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MOTOKRZR launch event Hong Kong

Wednesday, 20 September 2006 00:08 am

Just on my way back after attending Motorola’s launch party of their latest phone.

This made me realize again how much mobile phone marketing has evolved over the past years.

No one is talking about features anymore, it’s all about trends, style, fashion, and a dose of status.

Lots of hk celebrities were invited which is important as it gives the product the desired endorsement by hk’s most trendy few.

Unfortunately I didn’t recognize most of the celebrities… I gotta watch more Hong Kong films / TV!!! And pick up Cantonese I suppose.

Here’s a link to the motoKRZR product page.

This entry was posted by Marcus on Wednesday, September 20th, 2006 at 00:08 am and is filed under gadgets, hong kong. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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